Why Global Brands Choose MSUPER: 20 Years of Precision Magnet Manufacturing
In a world increasingly powered by wireless technology, precision robotics, and intelligent devices, the humble neodymium magnet has become one of the most strategically important components in modern manufacturing. At MSUPER (Shenzhen AIM Magnet Co., Ltd.), we have spent the past 20 years quietly mastering this craft — and we are only getting started.
Who We Are
MSUPER is the brand name of Shenzhen AIM Magnet Co., Ltd. (est. 2006) and its manufacturing partner Dongguan AU Magnetic Technology Co., Ltd. (est. 2018). Together, we operate three global production bases — Shenzhen, Dongguan (Guangdong), and Vietnam — covering over 14,000 m² of factory space, staffed by 200+ professionals, and powered by 300+ production machines.
We are not a trading company. We are a vertically integrated manufacturer — controlling every step from raw material sourcing to magnetic circuit design, precision machining, in-house electroplating, custom magnetizing, assembly, and global delivery.
The MSUPER Difference: What Sets Us Apart
1. End-to-End In-House Capability
Most suppliers outsource at least one stage of production. We do not. Our fully integrated supply chain means tighter quality control, shorter lead times, and more competitive pricing.
2. Precision That Speaks for Itself
Our machining tolerances reach ±0.03 mm — achieved through 20 laser cutting machines and 19 high-precision multi-wire slicers. Our coating durability is validated by 96-hour salt spray testing. Every batch passes our 10-checkpoint full-inspection system, delivering a 98% first-pass yield (FPY).
3. High-Volume Wireless Charging Expertise
We are one of China's leading manufacturers of MagSafe-compatible wireless charging magnetic modules, with a daily output of 200,000+ complete sets. Our magnetic rings and arrays are trusted by brands serving the Apple MagSafe, Qi2, and Android wireless charging ecosystems worldwide.
4. Rapid Response, Reliable Delivery
We know that in B2B procurement, time is money. Our commitment:
- 5 minutes — Initial response
- 8 hours — Technical solution provided
- 2 business days — Sample delivery
- 7 business days — Standard bulk delivery
Who Trusts MSUPER?
Over 20 years, we have served 6,000+ clients across Europe, North America, and Asia. Our magnets are embedded in products from brands including Ugreen (绿联), Roborock (石头科技), POP MART (泡泡马特), CASETiFY, and major education and electronics conglomerates.
We have exhibited at the Canton Fair (广交会) and Hong Kong Global Resources Exhibition, continually expanding our global footprint.
Our Certifications
We operate under ISO 9001:2015 quality management standards. All our products comply with international standards including RoHS, REACH, and are supported by MSDS safety reports for seamless global air and sea freight compliance.
We hold 20+ patents — a direct reflection of our commitment to technical innovation rather than commodity manufacturing.
Looking Ahead
In 2025, our Vietnam factory officially launched, marking a strategic milestone in our global supply chain expansion. This dual-base (China + Vietnam) strategy ensures supply continuity for our international clients, offering localized production and reduced cross-border logistics risk.
As the global demand for NdFeB magnets accelerates — driven by EV motors, robotics, wireless charging, and smart devices — MSUPER is positioned to grow with it. We are actively investing in AI-assisted quality inspection, automated assembly line upgrades, and next-generation magnetic circuit simulation capabilities.
